Sony reveals world’s stupidest tech product : 64GB Micro SD card SR-64HXA for $155

Posted On February 20, 2015

 

Sony in a move that has been criticized around the Internet have released a revolutionary new product (yeah right !) , its a $155 64gb micro SD card which Sony has annotated with ‘For Premium Sound’.

I love to do reviews however I will never spend $155 on this piece of shit. The for ‘premium sound’ seems to be the only USP for this overpriced gadget. How much a micro SD can really improve the quality of sound is anyone’s guess. Every time I head ‘for premium sound’, I chuckle a little.

I remember when I was a kid, we would go to buy a TV in India, Sony’s Trinitron would be significantly more expensive than say an Akai TV, but we would buy the Sony for quality. Then a few interactions with Sony’s super duper shitty customer care in India and we promptly switched loyalties. We don’t blindly buy stuff just because its Sony. I am still a bit ashamed to say we have a Bravia. But in the US we have a Sharp Aquos LED TV. Sony should realize it cannot milk customer sentiment by launching such products at obscene price levels. During a good sale in the US, you may get a nice micro SD card for $15-20 from Amazon.

However coming back to the point, Sony is a company with lots of legacy and the burden of being a legend. Lets hope it innovates instead of launching these products aimed at gullible people with deep pockets. The loot starts on 5th March 2015.

Also don’t snicker at this article if you bought a Bose/Dr.Dre headset, you are also a gullible person with deep pockets 🙂